Privacy Policy

Last Updated: April 21, 2025

This Privacy Policy describes how Rhizome, Inc. ("Rhizome," "we," "us," or "our") collects, uses, shares, and safeguards personal information ("Personal Data") of individuals who interact with our website and services. By using or accessing any part of www.rhizomedata.com (the "Site"), you agree to the practices described in this policy. If you do not agree, please refrain from using the Site.

1. Scope of This Policy

This Privacy Policy applies to the Personal Data collected when you:

  • Visit www.rhizomedata.com or our affiliated websites that link to this Policy
  • Submit a form requesting a demo, contact, or other information
  • Subscribe to our newsletter or marketing communications
  • Interact with us through online tools, such as LinkedIn
  • Engage with our team through events, webinars, or other outreach

This policy does not apply to data processed through Rhizome’s software platform for utility customers, Aspen. This platform is governed by separate data agreements.

2. Information We Collect

Data You Provide to Us

  • Name
  • Email address
  • Company
  • Job title
  • Any information shared in contact or demo forms

Data We Collect Automatically

We collect technical information via:

  • Cookies and Tracking Technologies: Used to remember preferences and analyze behavior
  • Usage Data: IP address, browser, operating system, referral source, session duration
  • Device Data: Device identifiers, operating system, and screen resolution

Third-Party Sources

We may receive data from third parties, including:

  • LinkedIn and HubSpot (when you interact with our marketing)
  • Public databases and social networks
  • Ad platforms and analytics providers

3. Cookies and Tracking

We use cookies for the following purposes:

  • Essential: Enable site functionality
  • Functional: Remember user preferences
  • Analytics: Help us improve our website and services (e.g., Hotjar, Google Analytics)
  • Advertising: Allow LinkedIn to measure ad performance and track visitors across sites

You may manage cookie settings via the banner provided by Cookiebot or your browser settings. Declining non-essential cookies may impact site functionality.

4. How We Use Your Data

We use your Personal Data to:

  • Respond to inquiries and provide requested services
  • Improve and monitor website performance
  • Communicate with you about our offerings
  • Comply with legal requirements and enforce our rights
  • Personalize content and advertising based on usage behavior

We may aggregate or de-identify data for analytics, research, or benchmarking.

5. When We Share Information

We share Personal Data with:

  • Vendors and service providers: e.g., Google, Hotjar, LinkedIn, HubSpot
  • Law enforcement or regulators: When legally required
  • In the event of a business transfer: e.g., merger or acquisition
  • With your consent: Such as when attending a joint event or webinar

We do not sell your Personal Data.

6. Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no online service is completely secure.

7. Your Rights and Choices

Depending on your location, you may have the right to:

  • Access the Personal Data we hold about you
  • Request correction or deletion
  • Object to certain uses or request restriction
  • Withdraw consent (where applicable)
  • File a complaint with a data protection authority

To exercise your rights, please email info@rhizomedata.com.

8. Data Retention

We retain Personal Data as long as necessary to provide our services, comply with legal obligations, and enforce our agreements.

9. International Transfers

Our site is hosted in the United States. If you are accessing it from outside the U.S., your information may be transferred to and processed in the U.S. or other jurisdictions with different data protection laws.

10. Children

Our Site is not directed to children under 18, and we do not knowingly collect data from children. If you believe we have, please contact us immediately.

11. Changes to This Policy

We may revise this Privacy Policy from time to time. Updates will be posted on this page and reflected by the "Last Updated" date.

12. Contact Us

If you have questions about this Privacy Policy, or wish to exercise your rights, please contact:

Rhizome, Inc.
Email: info@rhizomedata.com
Website: www.rhizomedata.com